Do you capture leads from CarDekho, Cars24, OLX, and Carwale automatically?

Yes. CarDekho, Cars24, OLX Auto, Carwale, ZigWheels, BikeWale, Facebook Lead Ads, JustDial, and Google Ads land in Cratio — natively for the main portals and via API or no-code (Make / n8n / Pabbly) for the rest. Leads route to the right rep within minutes — no portal-tab juggling, no missed enquiries.

Can I track test drives and follow up on no-shows?

Yes. Track test-drive activity as a stage in the pipeline with a custom field for the slot date. Cratio's workflow engine fires WhatsApp reminders before the slot and re-engagement nudges after a no-show — on whatever cadence you configure during onboarding. Cratio doesn't auto-block calendar conflicts; advisors coordinate slots themselves.

Can we track finance pre-approval status on the lead?

Yes. Add a Finance pre-approval custom field (status + notes) to the lead, and configure a stage like "Finance in progress" in your pipeline. Workflow reminders fire if a lead sits in that stage too long. The advisor sees status on the lead record — not buried in a WhatsApp side chat.

Will it work for two-wheeler dealerships (Royal Enfield, Bajaj, TVS) and pre-owned (multi-brand)?

Yes. The pipeline, custom fields, and stages all configure per dealership. Two-wheeler workflows (shorter cycle, walk-in heavy) and pre-owned (Cars24 / OLX heavy, exchange-driven) both run on the same product.

What happens to a rep's leads and conversations if they leave?

Everything stays in Cratio — calls, WhatsApp threads, notes, and the full buyer timeline. The replacement advisor picks up mid-conversation. Nothing leaves on a personal phone.

AUTOMOTIVE CRM

From enquiry. To test drive. To booking.

Q: Does Cratio replace Maruti DMS, Hyundai DigiSALE, or our OEM-mandated CRM?

No. Cratio sits alongside your OEM DMS. The DMS continues to handle brand reporting, vehicle inventory, warranty, and OEM-mandated workflows. Cratio handles the sales engagement the DMS doesn't — CarDekho/Cars24/OLX/Carwale lead capture, custom fields for model + finance + exchange, mobile call tracking, WhatsApp templates, and workflow reminders. Most of our dealer customers run both.

Capture from CarDekho, Cars24, OLX, Facebook. Auto-assign by model. Call from your SIM. Send WhatsApp. Track till booking.

Book a demo

Built for Indian dealer floors · 15+ years building CRM in India

01CRM

PIPELINE VALUE

₹18,42,500

+23% WoW

Enquiry42

Test drive28

Negotiation14

Booking3

02Call Tracking

TODAY · TEAM

2,478

Total Calls

Connected Calls1,476

Connection Rate59.6%

Avg Duration / Call2m 48s

Avg Calls / Agent42

● AUTO-LOGGED · REAL-TIME SYNC

03WhatsApp

TEST DRIVE · T-0

Auto reminder sent

Confirming today's Creta test drive

10:30 AM

Yes, 4 PM at Whitefield

10:31 AM

Need finance options too

10:32 AM

Advisor ready ✓✓

10:32 AM

OFFICIAL API · APPROVED

Built for Indian car and bike showrooms

Newer vertical · onboarding our first wave of dealerships now

BUILT FOR

Built for every kind of dealership in India

Same Cratio core, calibrated for the workflow each sub-segment actually runs.

Single-OEM new-car dealerships

Maruti, Hyundai, Tata, Mahindra, Toyota authorised dealers. Brand-portal lead flow + walk-ins + non-OEM portals. Cratio sits next to the OEM DMS.

Multi-brand pre-owned

Independent and franchise (Maruti True Value, Mahindra First Choice). Heavy Cars24 / OLX / CarDekho enquiry volume, exchange-driven. Cratio captures every portal + walk-in into one funnel.

Two-wheeler dealerships

Hero, Honda, TVS, Bajaj, Royal Enfield. Lower ticket, faster cycle, walk-in heavy, BikeWale + BikeDekho focused. Cratio's WhatsApp templates + workflow reminders fit the 3–10 day cycle.

Commercial vehicles & fleet

Tata, Ashok Leyland, Eicher dealers selling to fleet operators. B2B cycle, longer pre-approval. Cratio's pipeline configures per fleet enquiry; finance + exchange tracked on the same lead.

Before vs After

Transform Your Showroom Sales in 7 Days

See how Indian car and bike dealerships handle portal leads, walk-ins, calls, and WhatsApp before and after Cratio.

Transform Your Showroom Sales in 7 Days
Without CRM	With Cratio CRM
Portal enquiries scattered across CarDekho / Cars24 / OLX tabs	All enquiries captured in one CRM
Hot walk-ins go to the slowest rep — no skill match	Auto-routing by model expertise + branch + load
Buyers wait for callbacks while competitors quote	Instant WhatsApp acknowledgement template
Advisor calls happen on personal SIMs — no audit trail	Mobile call tracking & recordings
Generic CRM fields don't fit showroom sales	Custom fields for Model, Finance, Exchange, Source
No visibility into rep activity or portal ROI	Reports & dashboards customized for automotive

Result

Faster response. Smarter calls. Better follow-ups. More bookings.

Every showroom enquiry — portal, ad, walk-in, exchange — in one place.

Native integrations for the auto portals + ad platforms your team already uses. Walk-ins go in from the rep's phone. Finance-partner referrals upload in one click.

8 LEAD SOURCES

CarDekho

AUTO PORTAL

Cars24

PRE-OWNED + NEW

OLX Autos

PRE-OWNED · TWO-WHEELER HEAVY

Carwale

AUTO PORTAL

ZigWheels

AUTO PORTAL

BikeWale / BikeDekho

TWO-WHEELER PORTAL

Facebook Lead Ads

REELS-DRIVEN ENQUIRIES

Google Ads + GMB

ON-ROAD PRICE SEARCHES

ALSO CAPTURED

Walk-ins & exchange enquiries

CRATIO

Platform

CRM

Call tracking

SALES PIPELINE · LIVE

New

₹84.9 L

Rohit Menon

₹16.5L

Aarti Joshi

₹12.8L

Karan Saxena

₹22L

Priya Nair

₹17.5L

Faizal Khan

₹2.1L

Meera V.

₹14L

Qualified

₹61.5 L

Sneha D.

₹14.2L

Vikas Sharma

₹12.8L

Divya N.

₹15.6L

Sandeep R.

₹2.4L

Ananya G.

₹16.5L

Test drive done

₹29.1 L

Faizal Khan

₹2.1L

Vikram J.

₹14.2L

Pooja M.

₹12.8L

Booked

₹34.8 L

Vikas Sharma

₹12.8L

Karan S.

₹22L

The CRM workflow

Leads, Calls, WhatsApp & Workflows. One CRM.

Capture leads from CarDekho, Cars24, OLX, Carwale & Facebook, customize fields for showroom sales, automate follow-ups, and run reports built for Indian dealer floors.

PHASE 01

Capture Every Lead

Auto-capture from CarDekho, Cars24, OLX, Carwale, BikeWale, Facebook & website forms.

Portal & ad lead capture
Duplicate detection
Walk-in & exchange quick-add

PHASE 02

Instant WhatsApp Replies

Approved-template acknowledgement fires before the buyer talks to another dealer.

Instant WhatsApp response
Shared team inbox
Send brochures, EMI options, your quotes

PHASE 03

Assign Leads. Track Calls.

Route by model expertise, branch, rep load, or round-robin. Mobile call tracking on the rep's SIM.

Auto-assign by model
SIM-based call tracking
Call logs & recordings

PHASE 04

Customize Fields & Stages

Lead form pre-configured for automotive — Model, Finance, Exchange, Source. Edit later without code.

Custom fields for showrooms
Custom stages & sub-stages
Buyer-type segmentation

PHASE 05

Automate Follow-Ups

Workflow engine fires WhatsApp nudges, callback tasks, and manager escalations on your cadence.

Test-drive reminders
Day-3 / Day-7 silent-lead nudges
Manager escalation alerts

PHASE 06

Reports & Dashboards

Measure first-call response, model conversion, source ROI, and lost-reason analysis.

Model-wise conversion
First-call response time
Source ROI dashboards

Proof

Built for Indian showroom floors

From a single-OEM dealer to a multi-brand pre-owned chain — one CRM, transparent pricing, every major auto portal.

15+ years

building CRM for Indian sales teams

Every major auto portal

CarDekho · Cars24 · OLX · Carwale · BikeWale

30+

lead sources connected — portals, ads, Excel, API

All in one CRM

Built for auto dealership sales

Manage enquiries, test drives, follow-ups, calling, and WhatsApp conversations from one connected dealership CRM.

Pipelines built for auto dealership teams

Manage enquiries, test drives, bookings, and sales advisors in one CRM.

Cratio auto dealership Sales CRM dashboard

1 of 5

READY TO USE AUTOMOTIVE CRM

Ready to Use CRM for Indian Car & Bike Dealerships

Same Cratio platform — with the lead form, stages, workflows, and reports pre-configured for car and bike dealerships. Edit anything later without code.

Lead form

Lead form customized for automotive sales

Custom fields

Model interestedFinance requiredY/NExchange vehicleY/NTest-drive slotdateFinance statusdropdownAccessory interestRegistration citySourcedropdownRep owner

Stages

NewQualifiedTest drive doneNegotiationBooking confirmedDeliveredLost

Workflows

Prebuilt workflows

CarDekho / Cars24 / OLX / Carwale auto-capture + speed-to-call SLA
Test-drive reminder before the slot
Day-3 / Day-7 follow-up nudge on silent enquiries
Accessory cross-sell template at delivery
Lost-enquiry revival drip at month 3
Walk-in routing by model + rep availability

Reports

Prebuilt reports

Model-wise conversion
Rep performance by walk-in vs portal
First-call response time
Source-wise ROI dashboard
Lost-reason analysis

Pipeline view

From enquiry to booking — what runs at every stage.

The five stages every showroom floor works in. The automations that fire between them — without anyone setting reminders.

Lead in

Pulled from CarDekho / Cars24 / OLX / Carwale
WhatsApp acknowledgement in under 10 seconds
Auto-routed to the rep by model + branch

0 lead leaks

Qualified

Rep calls with full context from SIM dialer
Custom-field updates (model, finance, exchange)
Lead tagged Hot · Warm · Cold

Hot in under 30 min

Test drive done

WhatsApp reminder before the slot
Post-TD feedback captured on the lead
No-show re-engagement workflow armed

Buyer momentum

Negotiation

Rep logs on-road, EMI options, exchange offer in-app
Finance pre-approval status updated on the lead
Manager alerts on stalled deals

Booking momentum

Booked

Won — revenue + model logged to dashboard
Lost — reason tagged, drip queued
Win-loss analytics refresh by model

Sharper next month

Leads lost between portals and CRM

<10s

WhatsApp acknowledgement on every new enquiry

100%

Calls logged + recorded against the lead

Every lead

Reminded, followed up, escalated on time

CUSTOMER STORY · AUTOMOTIVE, HYDERABAD

Test-drive bookings used to live on a WhatsApp group and a paper register. Cratio's pipeline shows me today's drives + this week's bookings on one screen, the WhatsApp reminders fire before every slot, and the workflow nudge pulls back the no-shows automatically.

Karan Mehta

Dealership GM · Trishul Auto Hub, Hyderabad

RESULTS · FIRST 90 DAYS

First-call response

< 11 minwas 3 hrs

Test drives / advisor / day

8was 3

Lead-to-booking rate

+24%vs last yr

Why Cratio

OEM DMS handles compliance. Cratio handles conversion.

The OEM-mandated DMS (Maruti DMS, Hyundai DigiSALE, similar) is here to stay — it covers brand reporting, inventory, warranty. But it doesn't talk to CarDekho, Cars24, OLX, or your sales team's mobile phones. Cratio is the sales engagement layer that sits next to it.

OEM DMS handles compliance. Cratio handles conversion.
Capability	OEM DMS / Generic CRM	Cratio for Automotive Showrooms
CarDekho / Cars24 / OLX / Carwale lead capture	OEM DMS only handles brand-portal leads. Generic CRM needs Zapier or manual upload.	✓Native + API integrations — every major auto portal lands in one inbox in seconds.
Field customization for automotive sales	Blank fields and stages — your team configures it over 3 weeks.	✓Custom fields (Model, Finance required, Exchange, Source) and showroom stages pre-wired on day one. Edit later without code.
SIM-based call tracking from the rep's phone	Separate dialer app, separate licence, often unused.	✓Native mobile app with SIM call tracking, auto-logging, recording — owner audits every booking conversation.
WhatsApp Business API & shared inbox	Personal WhatsApp on rep's phone, no logging.	✓Integrated WhatsApp inbox + approved templates + one shared thread per buyer. Send brochures, EMI options, your own quote files — all logged.
Follow-up workflows & escalations	Build-your-own workflow with calendar reminders or a third-party tool.	✓Workflow engine fires WhatsApp nudges, callback tasks, and manager loop-ins on the cadence you configure during onboarding.
Per-model + per-rep conversion reports	Spreadsheets pulled from DMS exports, weekly at best.	✓Live dashboards — walk-ins, calls, TDs, bookings — by rep, model, branch, source.
Sits alongside OEM DMS (Maruti, Hyundai, Tata)	N/A — OEM DMS doesn't see non-OEM leads; generic CRM ignores DMS reality.	✓Yes. Cratio is the sales layer; the OEM DMS keeps doing brand reporting + inventory.

FAQ

Common questions from automotive teams

No. Cratio sits alongside your OEM DMS. The DMS continues to handle brand reporting, vehicle inventory, warranty, and OEM-mandated workflows. Cratio handles the sales engagement the DMS doesn't — CarDekho/Cars24/OLX/Carwale lead capture, custom fields for model + finance + exchange, mobile call tracking, WhatsApp templates, and workflow reminders. Most of our dealer customers run both.

Related products and guides

See It in Action

Run your showroom floor on one CRM. Next to your DMS, not against it.

CRM, mobile call tracking, WhatsApp, custom fields, and workflow automation — bundled for Indian car and bike dealerships. Book a 30-minute personalized demo to see how Cratio fits your showroom floor.

Book a demo Talk to a CRM expert

Personalized walkthrough for your dealership sales floor

From enquiry. To test drive. To booking.

Built for every kind of dealership in India

Transform Your Showroom Sales in 7 Days

Every showroom enquiry — portal, ad, walk-in, exchange — in one place.

Leads, Calls, WhatsApp & Workflows. One CRM.

Capture Every Lead

Instant WhatsApp Replies

Assign Leads. Track Calls.

Customize Fields & Stages

Automate Follow-Ups

Reports & Dashboards

Built for Indian showroom floors

Built for auto dealership sales

Pipelines built for auto dealership teams

Ready to Use CRM for Indian Car & Bike Dealerships

Lead form customized for automotive sales

Prebuilt workflows

Prebuilt reports

From enquiry to booking — what runs at every stage.

Lead in

Qualified

Test drive done

Negotiation

Booked

OEM DMS handles compliance. Cratio handles conversion.

Common questions from automotive teams

Related products and guides

Sales CRM

WhatsApp CRM

Follow-ups & tasks

Pricing — ₹399/user, lifetime

Run your showroom floor on one CRM. Next to your DMS, not against it.